MATRIXSYNTH: Novation London Store - World's 1st Synth Manufacturer Retail Store?


Thursday, October 17, 2019

Novation London Store - World's 1st Synth Manufacturer Retail Store?


via @WeAreNovation

"We just opened the doors of our Novation London pop-up store. Step into our world of music making, featuring fully interactive music production stations and a packed schedule of inspiring events and workshops. Browse the line-up and grab your tickets >>>"

This got me wondering, is this the first brick & morter, retail shop by a synth manufacturer? Pretty cool to see this.

Update: the pop-up shop will only be open through December 22nd, so if you want to check it out, be sure to before then.

5 comments:

  1. Is Dave Smith's shop in SF also a retail outlet? Or only a showroom in front of the offices and labs?

    ReplyDelete
  2. Brien Hindman10/17/19, 2:30 PM

    It's a showroom in their office right next to Dave's office. Been there a couple of times.

    ReplyDelete
  3. Would have to think moog's downtown storefront (with attached manufacturing) would still qualify as retail shop. It's even made of *real* bricks and mortar!

    ReplyDelete
  4. The Novation shop is completely separate from their office location vs. a showroom that sells gear. It's like the equivalent of an Apple or Microsoft store.

    ReplyDelete

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