Tuesday, January 29, 2013


Now that the NAMM storm is subsiding, my coverage will be going up over the next few days.  I have a ton of uploading to do.  Note this is just an informational post to let you know how I cover NAMM; no product insights or reflections, they will come with the individual posts, so you can skip this one if you want.  That said, my posts will have MATRIXSYNTH NAMM 2013: in the title so you can differentiate them from the others.  Each post will focus on a specific manufacturer and/or booth, one post per manufacturer/booth.  At the end of all the posts I'll upload all of the images to Flickr to create one massive NAMM gallery there.  The images will be higher quality on Flickr as Blogger appears to limit the size of uploaded pics, but don't worry, the Blogger pics are still plenty big.  Posts will go up in the order each booth was visited. Note the order is not preferential in any way, nor are any videos.  The order is just what I visited while walking around with appointments in mind and I held back from taking any standard presentation videos to save time as I knew they would be covered by others and featured on the site.

To give you a little background on how I cover NAMM, as you know by now, I pretty much post everything that comes in.  This is good for content creators who want to promote their sites, it is good for you in that you get to see more rather than just my coverage,  and it's good for me because it saves me time and allows me to focus on other things while at NAMM, which in turn is good for you because it allows me to cover things that might have been missed otherwise.  I do have a few things I haven't seen elsewhere yet.  Not new gear, just different perspectives, demos and tons of pics.

Feel free to post my pics, video and coverage elsewhere, just mention where it's from like I do for others in every post I put up.  Other site owners are welcome to post my pics, videos and any quotes.

Side note: NAMM broke the record number of posts for a single day on the site this last Saturday with a whopping 115 posts i a single day.  I hope the coverage wasn't too overwhelming, but honestly, that pretty much sums up the NAMM experience.  The repeat presentations should also give you a little insight that most visitors at NAMM miss - the role of the presenter giving the same presentation over and over again.  Visitors typically only have time to see them once, and for them it's always the first and only time.  Not so for presenters.

Anyway, I hope you enjoy the posts!


  1. Hey Matrix, the NAMM coverage was great this year - keep up the good work and I look forward to your take on the show as well.

  2. I kind of had that feeling about the presentations. You can also tell which ones are more comfortable or it was one of their earlier presentations. That is, they've only presented 1-3 times. I've done the same thing before. You try to change it up each time once you get comfortable which can trip you up. But it breaks the monotony. I wouldn't want to do it again and you have to give them credit. Once you do it, you notice these stupid things in the video. There's no going back.

    Thanks again Matrix.

  3. That's my main source for NAMM. Keep it up!


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