Saturday, August 12, 2023

Instruō Superbooth23: THE MOVIE (TRAILER)

video upload by Instruō

"This is a movie that follows the creative crew that is Instruō.
In 2023 the company travelled to Berlin to present at the Superbooth trade show/festival.
At the time of these captured events, the expanded team at Instruō numbers 20+ personnel.
Pretty much the entire crew goes to Berlin as we show off who we are and what we make.
This is a look behind the scenes of a Eurorack modular synthesiser manufacturer as they present at the world's best Synth-show!

Directed by Mathew Pieraccini
Edited by Jasōn H. J. Lim

"This 'documentary' is the beginning of a new form of content that I'm working on in parallel to the endless stream of new instruments that we're developing.
It's a long time since it was just myself working solo back in the early days of Instruō
I now have the privilege of working with some of the most fun and creative people I've ever met.
We collaborate now as a creative coop. My hope is to showcase more who we are, what we're doing and how things work at the workshop here in Glasgow.
I've always been a fan of behind the scenes content so my plan is to open thing up a bit to showcase my collaborators and what they do inside and outside of roles at Instruō"

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